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From app to website: Promoting a housing app with a powerful website and ad campaign

In short

The app gives homeowners clear insights into everything about their home, from its value to energy use and sustainability. The goal was to drive downloads. The strategy was creating an attention grabbing website showcasing the app's benefits, and an online ad campaign for maximum reach.

Roll

UX/UI Designer, creative

Year

2024

Year

2024

overlast 1.jpg

Scrollytelling to generate attention

The clients' app gives homeowners honest insight into everything about their home: from current home value to energy consumption to sustainability. The goal was to get as many homeowners as possible to download the app.

To do this, I designed an interactive scrollytelling website that showcases the app’s benefits in a fun, visually appealing way. I also designed the visuals for an impactful online ad campaign to boost awareness.

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mockuuups-macbook-pro-14-mockup-on-a-modern-office-desk_edited.jpg

Making home owners understand their home

The app helps homeowners navigate housing information with clarity and confidence. The app supports the move toward more sustainable homes by providing key details on property value, energy use, sustainability, and expenses, allowing for informed decisions. Its user-friendly design makes these insights easy to understand.

mockuuups-woman-hand-working-on-macbook-mockup.jpg

From app to website: Promoting
a housing with a powerful website and ad campaign

For Stimulansz, knowledge expert within the social domain, I was faced with the challenge of translating the new positioning into a powerful visual identity. 

Figma link

Roll

UX/UI Designer, creative

Year

2024

Year

2024

Short
The app gives homeowners clear insights into everything about their home, from its value to energy use and sustainability. The goal was to drive downloads. The strategy was creating an attention grabbing website showcasing the app's benefits, and an online ad campaign for maximum reach.

Figma link

Roll

Creative lead, UX/UI Design & branding

Client

Stimulansz

Year

2024

The app gives homeowners honest insight into everything about their home: from current home value to energy consumption to sustainability. The goal was to get as many homeowners as possible to download the app.

Screens.png

Creating a seamless responsive website

I collaborated closely with a developer to create a responsive website that ensures a seamless experience across all devices. By prioritizing flexibility and speed, the site adapts effortlessly to different screen sizes, making it easy for homeowners to access essential information wherever they are. 

mockuuups-iphone-16-mockup-on-marble-with-soft-shadows.jpg

To do this, I designed an interactive scrollytelling website that showcases the app’s benefits in a fun, visually appealing way. I also designed the visuals for an impactful online ad campaign to boost awareness.

Screens.png
Brandbook.png
mockuuups-woman-hand-working-on-macbook-mockup_edited.jpg

Making home owners understand their home

The app helps homeowners navigate housing information with clarity and confidence. The app supports the move toward more sustainable homes by providing key details on property value, energy use, sustainability, and expenses, allowing for informed decisions. Its user-friendly design makes these insights easy to understand.

Screens.png
Brandbook.png
mockuuups-iphone-16-mockup-on-marble-with-soft-shadows.jpg
Brandbook.png
mockuuups-macbook-pro-14-mockup-on-a-modern-office-desk_edited.jpg
mockuuups-macbook-pro-mockup-on-a-table-with-a-plant-in-the-background.jpg
mockuuups-ipad-air-mockup-on-modern-glass-table-with-creative-accessories.jpg
Social mockup indexwoning.jpg
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